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Q. Please comment on the Company’s 2006 global business results.
A. Reuben Mark: We are delighted that Colgate’s strong performance continued in
2006, our 200th year. All of the Company’s fundamentals are strong and getting stronger.
Global sales rose 7.5% to an all-time record level and global unit volume from continuing
businesses grew 7.0% with every operating division contributing to the strong volume
gains. Advertising spending supporting the Company’s brands rose 11% to an all-time
record level on top of double-digit growth in 2005, contributing to widespread market
share gains in all of our core categories.
Profits in 2006 include $286.3 million of aftertax charges associated with our
previously disclosed 2004 Restructuring Program and the net aftertax impact of certain
Other Items that reduced net income by $9.9 million. Excluding these items, net income,
operating profit and diluted earnings per share were at record-high levels for the year. A
complete reconciliation between reported results and results excluding the 2004 Restructuring
Program and Other Items, including a description of such Other Items, is available
on Colgate’s web site.
Cash flow was also strong with operating cash flow reaching a record $1,821.5 million
in 2006. The Company’s strong cash generation and positive growth momentum led
the Board of Directors to authorize a 10% increase in the quarterly dividend rate effective
in the second quarter of 2006.
Q. Colgate’s market shares continue to increase in key categories around the world. What is driving these increases and do you expect the positive momentum to continue into 2007?
A. Ian Cook: Indeed, our market shares are improving steadily. These increases are
driven by our tight focus on the consumer, increasing our marketing spending, using new types of communication
vehicles and conducting consumption-building activities in emerging markets around the world.
At the core of our market share growth is a steady stream of innovative new products. For example, the
global rollout of Colgate 360° manual toothbrush during 2006 drove significant market share gains and new
leadership positions in this category around the world. Our tight focus on our core categories and global
equities, on innovation and on understanding the way we relate to consumers is keeping our market shares
on an upward trend that we expect to continue throughout 2007 and beyond.
Q. What is the Company’s innovation strategy?
A. Ian Cook: Our innovation strategy encompasses initiatives touching all of
the Company’s business functions and processes. We have established a Global
Innovation Fund that allocates seed money to employees who recommend innovative
ideas in any area of the business. At the same time, we are continuing
to establish partnerships with outside experts, suppliers that are technical leaders,
the academic community and leading research firms, to develop ideas for new
products and processes.
We have also established a new Global Big Hits process that identifies new
product opportunities that are of the highest strategic value for Colgate based on
a combination of criteria including: size of
opportunity, which projects have the most incremental
potential to reach new consumers,
which are truly new to the market and which
have potential for global expansion. Once
identified, these projects are provided additional
resources, including ongoing senior management involvement, to get them to market faster. The Ajax Professional line of cleaning products in Europe is just one example of several successful introductions already nurtured by this process.
Q. How is the 2004 Restructuring Program progressing?
A. Reuben Mark: We are very pleased with what we have accomplished thus far. As you know, the four-year restructuring and business-building program that was announced in December 2004 was designed to accelerate growth and generate additional savings throughout the income statement. Now
at the halfway mark, the Program is already generating sizable savings and remains on track to meet
projections. The savings are being used to increase marketing spending, accelerate innovation and
increase profitability. In 2006, we saw significant gross profit margin improvement, up 110 basis points,
excluding restructuring charges, which is at the high end of the Company’s targeted range of 75-125
basis points. Including these charges, gross profit margin was up 40 basis points.
Q. Driving greater efficiency has been key to funding Colgate’s strong growth. Is there a
limit to the cost-saving opportunities going forward?
A. Reuben Mark: The more savings we achieve, the more committed we become to finding even
more opportunities to further improve the way we do business and generate additional savings. With
Continuous Improvement as one of our global values, we are implementing projects as resources permit
from a lengthy list. Among the initiatives under way promising significant savings are globalizing procurement,
moving toward a truly global supply chain and a new global process that will result in more
efficient promotional spending, which we call Colgate Business Planning.
We are also centralizing business support functions into regional and global shared-service centers,
a move that is expected to generate significant savings and increase operational effectiveness for a
range of support services.
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