For Investors: The Corporation

• Organic sales (excluding foreign exchange, acquisitions and divestments) grew 6.0% in first quarter 2010.
• Gross profit margin increased to 59.2% in first quarter 2010 from 57.5% in the year ago period, primarily reflecting lower raw and packaging material costs and cost-savings initiatives.
• Excluding the one-time charge related to the transition to hyperinflationary accounting in Venezuela, operating profit, net income attributable to Colgate-Palmolive Company and diluted earnings per share all increased at a double digit rate in first quarter 2010.
• Value-added new products at various price points across categories continue to drive market share gains worldwide.

(1) First quarter 2010 results were reduced by a one-time, non-cash aftertax charge of $271 million ($0.52 per diluted share) resulting from a required accounting change related to the transition to hyperinflationary accounting in Venezuela as of January 1, 2010.

Note: A complete reconciliation between reported results and results excluding the 2004 Restructuring Program and Other Items, including a description of such Other Items, is available under the caption “Financial Information” on the For Investors page of Colgate’s web site.